On page optimization, it refers to the all measures that taken directly within the website or webpage to improving the ranking in the search results. On Page optimization otherwise known as On Site Optimization. Off Page Optimization refers to all the measures that can be taken outside of the website. And it is mainly focused on the improvement the quality of the website. On Page SEO and Off Page SEO includes content optimization , adding images and links. and we must adding the relevant content, title and meta description. Snippet is the major term in On Page optimization. Snippet is a shortly briefing information about our website. It consist of URL, title and meta description. In the snippet portion we must adding the focusing keyword, and it must be attractive and impressing title.

Different types of methods used in SEO On Page Optimization.
On Page Optimization Methods
- Title Optimization
- Meta description Optimization
- Content Optimization
- Keyword Optimization
- Anchor Text Optimization
- Image Optimization
Title Optimization
Title must be set unique. Do not use full capital letters and small letters in the title name. Title name should only contains 55-60 characters. The Google pixel width is 512 pixel. And the google text visibility is only 70 characters. The title name not exceeds the limit. The title must be relevant and unique. Atleast one time we must adding a focusing keyword in the title. The situation where the multiple pages are targeting the same keyword is known as Keyword Cannibalism, and it is the competition between two pages for the same keywords. CTR stands for Click Through Rate, and it is the measurement of how many times an Impression in a search result through a click.
Meta description Optimization
Meta description is a brief description about the webpage. In the case of a webpage, the meta description limit is 155-160 characters. And the post or blog the character limit is around 155 characters.1024 pixel is the meta description pixel width. And meta description must be unique. In meta description one or two times focusing keyword use.
Body Portion Optimization
h1 tag is the most important portion in body part. h1 tag is the biggest text in the website. In h1 tag must using the focusing keyword. For h1 tag can only use 7-8 words. It identifies our page and it should be relevant to the content. Then we goes to h2 tag comparing with h1 tag, h2 is smaller than h1. Only after looking h1 and h2 then we checks the h3 tag. h1 tag must be unique, impressing, attractive without any grammatic errors and spelling corrections.
Sandbox: It is an temperory data storage area.
Anchor Text Optimization
Anchor text is the visible part in the content. Anchor text act as a fuel in crawling the contents of our publishing page.
Keyword Optimization
Keyword density: The percentage of times a phrase or keyword seen on a webpage or website compared to the total number of words on the webpage.
Focusing keyword seen in the first or second position in the content is useful for users to clarifies the publishing page. Keywords must stop in full stop(.) and comma(,) in a sentences. And keyword is using in the beginning of a paragraph or a sentence is perfect for the page. Block Quotes is mainly used to writing on quotes in the content.
Image Optimization
Images are used in the content is a great idea to impress and attracting the users. We can use proper images to improving our websites. Our uploaded images have a title, that title same as your page title. Alt name, File name and the content, these are the three main section in image optimization.




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